Self

Wednesday, May 14, 2008

List Building Techniques For Your Mail Order Dealership Or Affiliate Program

Are you one of the millions of people who are trying to make extra money with a mail order dealership or affiliate program?

If you have been working a mail order dealership or affiliate program with out much success, you might want to consider using some of the following strategies and techniques to improve on your sales efforts.

Strategy #1 Build your own list

I'm sure you've heard the term "The money is in the list." This is true, but something should be added to this saying. The real truth is: "Whe money is in the relationship with your list."

If you don't form a relationship of trust with your list, you won't get them to buy anything from you...

First of all, since most people promoting a mail order dealership or affiliate program don't seem to understand the importance of building their own list here's what you need to consider...

No matter what type of mail order dealership or affiliate program you promote, you need a strategy to get the contact info of the people who respond to your ads. Otherwise, all of the effort, time and money it took to get people to respond to your offer will be wasted. This is because most of the people who look at your offer won't buy the first time. And if you don't capture those valuable names, you won't be able to contact them again.

In order for you to gain the trust and confidence of prospective customers you must set up a strategy that will allow you to contact them on a regular basis.

One of the biggest problems with many mail order dealerships and affiliate programs is they don't give the dealer or affiliate the opportunity to capture those valuable names.

Many mail order dealerships give you a ID# on the sales literature so that the prime source can identify you as the person who got the inquiry. If the customer makes a purchase, you receive a commission for the sale, but you have no idea who made the purchase, and have no way of contacting them again with other offers.

You might want to consider making some kind of free offer related to the products or service being offered through your dealership. Then when some one responds to your free offer they will have to give you their contact information and then you can send them the dealership sales literature along with your free gift.

This way you begin to build a relationship with the potential customer. He has shown an interest in the product or service being offered through the mail order dealership. But even if they don't make a first time purchase, you now have a valuable asset because you have the inquirer's contact info and the beginning of a relationship with someone who has at least shown an interest in your offer.

This same strategy of giving away a free gift can be used if you are marketing an affiliate program online. To use this method all you need is a Domain name, a landing page and your free gift. When the prospect visits your landing page to inquire about your affiliate program, you simply offer them a free gift in exchange for their contact information.

You should ask for the mailing address as well as the email address. If people really want your free gift, they will be more than willing to give you their full contact information. This way if you're marketing more than one mail order dealership or affiliate program you'll have your own list of prospects to send your offers to.

If you want to learn more about marketing and list building strategies, Gregory Bey invites you to get his Free 32 page booklet/ebook: How to Build a Profitable Home Business Creating and Selling Your Own Information Products by going to: 2E5Mail Order Helper Or call Greg with any questions at: 1-412 363-7187 and he'll be delighted to talk to you and share his 16 years of marketing experience with you.

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